Creative Ideas Blog

Google’s last update was a change to exact match domains, this time it’s an update which affects sites with too many adverts and not enough content “above the fold” Above the fold is a term used by professionals in web design that refers to a web page’s content that is visible on the screen without …

Google has announced that it will stop giving an advantage to exact match domains. An example being if you are a web designer in the west midlands and have the domain westmidlandswebdesigner.com you will no longer experience the kind of strong search results you once enjoyed. Google’s exact announcement is that they will be “turning …

How to use title tags for your local business What are HTML title tags? Title tags are part of every HTML document, their purpose is to show up as the headline in search engine results, they can also be seen in the blue bar at the top of your browser. Your title tags, like alt …

If your website is targeting the local market then you need to maximise something called “ALT Tags” What are alt tags? Alt tags are little descriptions that appear over images when you hold your cursor there. Alt tags display when an element of a page, such as an image cannot be shown, instead alternative text …

During the post “How can I find out my search engine rankings?” I mentioned a piece of software called SEO Powersuite and a clever tool it comes with called SEO spyglass. SEO Powersuite can help you find out what your competitors SEO rankings are. Firstly the software comes with something called Rank checker, you can …

Checking manually for your websites position in search engines can be a long and daunting process, you will be glad to know that you can find out the position of any website url, for any keyword, in any search engine, in just a few minutes. A way to check online A great way to check …

Improved website usability Improved user experience Increase in website traffic Increased overall conversions/enquiries and sales Exclusive F1 are just one of a number of our satisfied clients. We have worked with Exclusive F1 for over 18 months and have positively impacted their website. Since launching their new website, exclusive F1 has been in undated with …

Web Design: The benefits These days a website is an important part of any digital marketing strategy. A website is your own personal space on the internet, amongst millions of other websites, where your company’s messages and products can be spread to many millions at the click of a button. Around 85% of the UK’s …

Buying incoming links: Although this is a quick way to generate backlinks, buying links from high ranking google websites or “link farms” is seriously looked down upon by Google. Google is more intelligent than most people think and knows when a link is artificial or has been brought on a high ranking site for the sole …